Quick disclosure: I’m an affiliate for Momentum, one of the products I compare below. Buy through a link on this page and I earn a commission. I’m telling you up front because the whole point of this piece is honesty — including being honest that I cover products I don’t earn a cent on, and tell you exactly when to buy them instead.
Here’s the short version, because you’re shopping and your time matters:
Most “AG1 alternative” lists are useless, because they’re all the same thing — a cheaper greens powder. If greens is genuinely all you want, skip to the budget greens section and save yourself $50 a month. But if you’re leaving AG1 because $99 a month for just greens feels thin, then a different greens powder isn’t an upgrade. It’s a lateral move. The real question almost nobody answers is: what if you want protein, collagen, and an NAD+ precursor in the same shake? That’s a different product category, and that’s where this gets interesting.
Let me walk you through both honestly.
Why people actually leave AG1
I’ve read a lot of Reddit threads on this (the top “cheaper alternative to AG1” thread has hundreds of replies), and the complaints cluster into three buckets:
The price. AG1 is about $99 a month on subscription. That’s the loudest complaint, and it’s fair. A hundred dollars a month is a real line item.
“It’s just greens.” This is the one people feel but don’t always articulate. You’re spending near $100 and getting a green powder. No protein. No collagen. Nothing that feels like it’s doing structural work. For a lot of people in their late 30s and up, greens stopped being the priority a while ago.
The proprietary blend. AG1 lists 75 ingredients. Seventy-five. Most of them live inside a “blend” with no individual dose disclosed. So you’re trusting that each compound is present at a meaningful amount, not a sprinkle for the label. Maybe it is. You have no way to check.
If your complaint is the first one — just the price — your answer is easy and I’ll give it to you straight in a second. If it’s the second one, you’re not actually looking for an AG1 alternative. You’re looking for a different kind of product and you haven’t been told that yet.
Does AG1 even have protein?
No. And this is the wedge the roundups all miss.
AG1 has under 2 grams of protein per serving. It was never meant to be a protein source — it’s greens and micronutrients. Which is fine, until you realize you’re paying premium money for a daily shake that skips the single macronutrient most people over 35 should be getting more of, not less.
So if you’ve been taking AG1 and also scooping a separate protein powder, and maybe collagen, and maybe an NAD+ precursor — congratulations, you’ve built a four-container morning that costs well over $99 a month and takes up half a shelf. Hold that thought. It matters later.
The honest greens-powder alternatives
I promised I’d be straight, so here it is: if greens is all you want, you’re massively overpaying with AG1. These do the same basic job for less:
- Amazing Grass Green Superfood — roughly $25 a month. It’s been around forever, it’s not fancy, and it covers the greens-and-vitamins base for a quarter of AG1’s price. The taste is grassier. You get what you pay for, and what you pay for is fine.
- Bloom Greens — around $35–40. Flavored, mixes easily, popular for a reason. More of a “I’ll actually drink this” product than a purist’s formula.
- Huel Daily Greens — about $40. A more serious formulation than the budget options, with better transparency than AG1 on several fronts, at well under half the price.
Any of these is a defensible swap if your only beef with AG1 is the cost of greens. I don’t earn anything if you buy them. I’m telling you anyway, because if I pretended the only answer was the product I’m paid on, you’d have no reason to trust the rest of this page.
But notice what every one of these has in common with AG1: they’re still just greens. No protein. No collagen. No longevity actives. You’ve made the greens habit cheaper. You haven’t made your morning do more.
The reframe: greens powder vs. an all-in-one shake
Here’s the shift the entire “AG1 alternative” conversation is missing.
A greens powder and an all-in-one longevity shake are not competitors. They’re different jobs. Comparing them is like comparing a multivitamin to a meal. One fills micronutrient gaps. The other is trying to replace a whole stack of supplements with one scoop.
AG1 — and every greens powder above — lives firmly in the first category. Greens, vitamins, some adaptogens, a probiotic. A daily floor for micronutrients.
The other category — the one nobody on these lists is pointing you toward — is the all-in-one shake that bundles:
- Protein (the thing AG1 skips entirely)
- Collagen (joints, skin, connective tissue — the stuff you make less of past 35)
- An NAD+ precursor (the actual longevity ingredient; NAD+ is what your cells use for energy and repair, and it declines with age)
- Plus the greens-powder supporting cast: probiotics, digestive enzymes, electrolytes, key vitamins
If you’re leaving AG1 because it doesn’t do enough, this is the upgrade. Not a cheaper green powder. A shake that absorbs the four other tubs on your counter.
Momentum: the all-in-one AG1 alternative
The one I’ve personally kept in rotation is Momentum. I’ve written a full honest review of the Momentum longevity shake after four months of daily use, so I won’t repeat all of it here. The short version, in the context of “what replaces AG1”:
It does the things AG1 doesn’t. About 30g of grass-fed whey protein. Grass-fed collagen. An NAD+ precursor. Hyaluronic acid, digestive enzymes, a probiotic co-culture, electrolytes, and vitamins D and K2. The pitch is “two scoops replace 20+ separate supplements,” which is marketing math — but when I added up what I’d actually been buying piecemeal, the overlap was real.
A few things I care about that AG1 falls short on:
It’s transparent and third-party tested. No 75-ingredient mystery blend.
It includes protein and collagen. Which, again, is the entire reason a lot of people are unhappy with paying near $100 for greens.
It tastes like a protein shake, not a lawn. One honest knock from my review: vanilla can come out gritty in a shaker bottle — blend it, or start with chocolate or berry. Otherwise it goes down easy, which matters more than any spec sheet, because the best formula is useless if you quit drinking it.
It is not, to be clear, a greens powder. If your heart is set on a pure greens product, Momentum is not that and I’ll send you back up the page.
The price reality (this is where it gets honest)
Let’s do the math properly, because this is where most comparisons either lie or get lazy.
| What it is | Real monthly cost | Protein? | Collagen? | NAD+? | |
|---|---|---|---|---|---|
| AG1 | Greens powder | ~$99/mo | ✗ | ✗ | ✗ |
| Budget greens (Amazing Grass, Bloom) | Greens powder | $25–45/mo | ✗ | ✗ | ✗ |
| Momentum | All-in-one shake | ~$150/mo (2 bags) | ✓ ~30g | ✓ | ✓ |
| IM8 | All-in-one shake | $183/mo | ✓ | ✓ | ✓ |
A note on that Momentum number, because it trips people up: a bag is $75 on subscription ($80 one-time), but one bag lasts about two weeks at two scoops a day. A full month is two bags — about $150 a month. I’d rather you know the real number now than be surprised at your second reorder. Both bags ship free, the one-month supply comes with free samples of every flavor, and it’s HSA/FSA eligible, which quietly knocks the effective price down if you’ve got those funds.
So is Momentum “cheaper than AG1”? No — and I won’t pretend it is. It’s more, because it’s doing more. The honest comparison isn’t “Momentum vs. AG1.” It’s “Momentum vs. AG1 plus the separate protein, collagen, and NAD+ precursor you’d need to match it.” Run that math and Momentum usually comes in at or under what the stack costs — and it’s one container instead of four.
And if you want the other all-in-one on the market: IM8, the David Beckham shake, makes nearly identical claims for $183 a month. I dug into whether that extra $33 a month buys you anything in my IM8 vs Momentum comparison — short answer, mostly a celebrity on the label.
Who should just stick with AG1
I’d rather lose the click than send you to the wrong product, so here’s who should ignore everything I just said about Momentum:
- You only want greens. If micronutrient coverage is the entire goal and you don’t want protein or collagen in your shake, an all-in-one is overkill. Buy a greens powder — AG1 if you like it, or a budget one to save $50.
- You already eat plenty of protein and take collagen and NAD+ separately, and you like it that way. If the four-container ritual doesn’t bother you and you trust your specific doses, consolidating isn’t a win for you.
- You want the lowest possible price, full stop. Then it’s Amazing Grass at $25 and we’re done. No shame in it.
- You’re sensitive to whey. Momentum is whey-based. That’s a real dealbreaker for some people, and I won’t talk you out of it.
That’s not me hedging. That’s the actual map. Most “honest review” pages can’t bring themselves to tell you when not to buy the thing they’re paid on. I’d rather you trust the recommendation when it does apply.
My pick, and why
If you’re leaving AG1 purely on price and greens is all you wanted: Amazing Grass or Huel Daily Greens. Done. Keep your money.
If you’re leaving AG1 because $99 for just greens never sat right — because you’re playing the longer game with your health and you’re tired of managing a shelf of half-empty tubs — then a cheaper greens powder was never your answer. The all-in-one shake is. And of the two real all-in-one options, Momentum does what IM8 does for $33 a month less, and it’s the one I’ve actually kept drinking.
If that’s you, you can check current Momentum pricing and flavors here. Order the full one-month supply (two bags — remember, one bag is only two weeks), use code livebetter at checkout for a discount, and you’ll get free samples of every flavor to find your favorite. Start with chocolate or berry.
And if you want the deeper, four-months-in version before you decide, my full Momentum review is here. No countdown timers. The link will be there when you’re ready.
Frequently Asked Questions
Is there a cheaper alternative to AG1?
Yes — if all you want is greens. Amazing Grass runs about $25/month, and Bloom and Huel Daily Greens land in the $35–45 range, versus AG1’s ~$99. They cover the same greens-and-vitamins job for half or less. The catch: they’re all still just greens — no protein, collagen, or NAD+ precursor. If “cheaper” is the only goal, buy a budget greens powder. If you’re leaving AG1 because it doesn’t do enough, a cheaper greens powder is a lateral move, not an upgrade.
Are AG1 alternatives worth it?
It depends what you’re replacing it with. Swapping AG1 for a cheaper greens powder is worth it only if greens were all you wanted. The more interesting move is swapping it for an all-in-one shake that folds in the protein, collagen, and longevity ingredients you’d otherwise buy separately — that’s where an alternative actually does more, not just costs less.
Is AG1 actually worth the money?
AG1 is a well-made greens powder, but at ~$99/month it asks you to trust a 75-ingredient proprietary blend where most doses aren’t individually disclosed. If you value a clean daily greens habit and don’t mind the opacity, it’s fine. If you’re paying near $100 a month, it’s fair to expect more than greens — and AG1 doesn’t include protein, collagen, or an NAD+ precursor.
Does AG1 have protein?
No. AG1 has under 2 grams of protein per serving — it’s a greens and micronutrient powder, not a protein source. If you want protein in your daily shake, you either stack a separate protein powder on top of AG1 or switch to an all-in-one like Momentum that includes about 30g of grass-fed whey alongside greens-style support.
What’s the best all-in-one supplement?
For greens alone, AG1 is the category default. For an actual all-in-one that replaces a stack — protein, collagen, NAD+ precursor, probiotics, electrolytes — Momentum is the one I’ve personally kept in rotation, at about $150/month for the two-bag monthly supply. IM8 makes similar claims at $183/month. The “best” depends entirely on whether you want greens or a stack replacement.